Twirling Umbrellas Launches Cannabis Division, Ten/17, on Four/20

Siobhan Collie
2 minutes

April 20, 2019, Kelowna, BC — A local marketing agency has its sights set on a growing need in the cannabis industry. The aptly named Ten/17 (a reference to the date of Canada’s legalization), Twirling Umbrellas cannabis division specializes in websites and digital marketing campaigns for cannabis clients in Canada, and beyond.

“Our focus on digital is a natural fit for the cannabis industry,” says Ryan McGrew, Managing Director of Ten/17.

“In a space that’s highly regulated and changing pretty much daily, digital provides the best opportunity for cannabis companies to react quickly and set themselves apart.”

The Ten/17 team is made up of diverse backgrounds in business, design, science, communications, and of course, digital. As a division of the Twirling Umbrellas agency, they have been working in the cannabis space for several years, and now bring their expertise and experience to this new cannabis-specific branch.

Ten/17 has already established an impressive portfolio of cannabis clients including BlueSky Organics, Cannabis Trader BC and Valens GroWorks –– one of the world’s premier cannabis extractors. “They’ve been with us since the start,” says Kayla Mann, Marketing Manager at Valens.

“Over the years, their growing knowledge of the cannabis space and enthusiasm for our company has been unparalleled. They have taken every media task and challenge, and executed with the highest quality and care.”

Kelowna has quickly become a hub for cannabis with a growing number of Licensed Producers, retailers, processors and service providers in the region. Ten/17 adds another cannabis-related company to the list. “We all know BC is renowned for cannabis, but we would love to see the Okanagan get recognized as a hotspot for quality cannabis and industry talent,” says McGrew.

“There’s an incredible cannabis community here, and we’re excited to be a part of it.”  

About Ten/17 Digital Cannabis Co.

Based in Kelowna, BC, Ten/17 specializes in Websites and Digital Marketing for ambitious cannabis brands. With expertise in custom Website Design and Development, E-commerce, Marketing Campaigns, SEO & SEM, and App Development, Ten/17 is positioned to help a range of cannabis-focused companies flourish.

For more information, please contact:

Ryan McGrew
Managing Director, Ten/17 Digital Cannabis Co
T: 1-866-HEY-1017

Siobhan Collie employee at Twirling Umbrellas


Siobhan Collie

A digital media nomad, Siobhan is making Kelowna her next home to grow her career. She’s passionate about people and communications, with experience managing brands and projects across a variety of industries. This Aussie is all about thinking strategically to find efficient solutions, and she’s a whizz at getting it done!