Why MemberPress rules for member-driven websites

6 Minutes

Member-based organizations will often default to using a third-party membership system for managing their members online. These “all-in-one” solutions can be rigid and limiting in terms of customization. They can also create a user experience that feels disconnected from the organization’s main website. We’re here to tell you there’s a better way!

MemberPress provides a membership management solution that can be built directly into your WordPress website. It’s packed with amazing features and has custom capabilities to adapt to your organization’s specific needs. Let’s get to know MemberPress and what makes it a stellar solution for driving member engagement.

Did you know MemberPress is used by tens of thousands of clients worldwide, generating over $1B in revenue?

What is MemberPress?

MemberPress is a powerful, enterprise-grade and open-source WordPress membership site plugin. It allows organizations to create membership sites and control access to members-only content with ease. Simply put, MemberPress converts your regular WordPress website into a membership community or paid subscription platform.

What’s the alternative?

There are many alternatives to MemberPress out there. However these require pairing your main website with a separate and often monolithic proprietary platform. An obvious drawback here is that you’re reliant on that platform’s standard “out-of the box” features which presents limitations on how the experience can be tailored to the needs of your organization and your members.

We’ve found that this approach often leads to clunky user experience that diverges from the brand. It also requires managing multiple platforms which can be less efficient to manage.

Here’s why MemberPress is awesome.

There are numerous advantages of using MemberPress instead of a completely separate member management system. MemberPress is the number one membership plugin for WordPress for a reason. It’s enterprise-grade and commercially-supported. And it doesn’t require a third-party subscription or separate e-commerce platform. MemberPress creates an experience that’s easy to manage for your team and enjoyable for your members.

Let’s dig into more of the reasons why we highly recommend MemberPress for our member-driven clients.

It’s really easy to use.

Right from the simple set-up, through to ongoing updates and easily accessible support, MemberPress is known for its supremely user-friendly interface. Your team won’t require any coding skills or tech expertise to keep things running smoothly. You’ll be able to easily manage content and member plans. By eliminating the need to learn and manage multiple platforms, this will streamline workflows for your administration and staff.

It creates a unified and personalized experience.

Integrating a membership system directly into your website is the only way to ensure a truly seamless experience for your members. There’s no doorway pages, mismatched brand elements or user interfaces, or separate logins.

An integrated platform also allows for personalization throughout the experience without the added complexity of integrating disparate systems. With MemberPress, you can create multiple membership levels or subscription plans with various pricing options and content access levels. This flexibility allows to tailor the experience to your audience’s needs.

It’s loaded with features.

MemberPress is packed with built-in features specifically designed for member-based organizations and associations. Here are a few of the standouts:

Content Management
Get full control of what content members can see across all pages and post types to serve different membership roles.

Payment Processing
Automate the billing process, plus handle automatic renewals, reminders, invoicing, and more.

Member Courses
MemberPress’ built-in Learning Management System (LMS) features a drag-and-drop builder that simplifies the course creation process.

Member Forums
Integrate with WordPress-based forums to create a password-protected community within your platform.

Discounts & Promotions
Grow your membership base with special offers, and customizable coupon codes for discounts.

It has exceptional integrations and add-ons.

MemberPress has literally thousands of integrations available to enhance what it can already do. Here are some of the most common integrations we’ve deployed:

By integrating with payment gateways like Stripe or Paypal, MemberPress collects payments securely and efficiently via credit cards, Google Pay, Apple Pay and other payment types, providing a straightforward path to purchase for your members.

MemberPress integrates naturally with Quickbooks to simplify bookkeeping, automate invoicing, and issue receipts.

For complete email marketing automation, MemberPress integrates with your go-to CRM whether that be ActiveCampaign, Hubspot, Mailchimp, Salesforce or others.

With webhooks and Zapier integration, you can get detailed membership analytics, tracking, and reporting.

It makes managing data a breeze.

With MemberPress, all data related to members, events, payments, communications, and other aspects of a member’s experience are stored in one place. This centralized approach reduces data duplication, minimizes errors, and provides a single source of truth for member information. Furthermore, a single integrated platform allows for comprehensive tracking and reporting on member activity throughout the entire experience.

It can lead to cost efficiencies.

Maintaining multiple platforms, subscriptions, and environments can be costly. By having a single integrated platform, it can help reduce hardware, software, and maintenance fees. With a modular, open source solution like MemberPress, it is easier and often far less expensive to develop new features or integrate new marketing tools in the future. If your organization is looking to scale up and has an eye on future-proofing your website, MemberPress is the way to go.

It’s safe, secure and well-supported.

Pairing MemberPress with WordPress means your site will be equipped with enhanced security and privacy. This reduces potential vulnerabilities that arise from maintaining multiple interconnected systems, and it helps ensure a uniform approach to data protection. MemberPress also offers excellent customer support and user manuals to help solve any issues and help you get the most out of your platform.

Most importantly, your members will love MemberPress.

There’s no denying that MemberPress delivers a smooth and stress-free user experience. It brings users into your online community, delivering the valuable content they want and need. Your new members will be able to quickly sign up and pay for their membership, giving them instant access. And the platform’s modern and intuitive design will keep your current members coming back.